Nick Irmo
Nick Irmo
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Marketing technology · 11 slides

The Martech Stack That Reports to Revenue

How to choose, connect and run marketing technology so the CEO trusts the number

01 / 11
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Slide 1 of The Martech Stack That Reports to Revenue
01 / 11
Slide 2 of The Martech Stack That Reports to Revenue
02 / 11 · Most martech problems are plumbing problems.
Slide 3 of The Martech Stack That Reports to Revenue
03 / 11 · Five systems every stack needs, connected
Slide 4 of The Martech Stack That Reports to Revenue
04 / 11 · How to pick a tool
Slide 5 of The Martech Stack That Reports to Revenue
05 / 11 · The order of operations
Slide 6 of The Martech Stack That Reports to Revenue
06 / 11 · Where it belongs in 2026
Slide 7 of The Martech Stack That Reports to Revenue
07 / 11 · Signals of a healthy stack
Slide 8 of The Martech Stack That Reports to Revenue
08 / 11 · What I find in most audits
Slide 9 of The Martech Stack That Reports to Revenue
09 / 11 · Working with Nick helped me see the value of maximizing our company’s potential from a marketing standpoint. Leaves long lasting value to any company he works for.
Slide 10 of The Martech Stack That Reports to Revenue
10 / 11 · The audit
Slide 11 of The Martech Stack That Reports to Revenue
11 / 11 · Let’s talk about where marketing is.

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